Category: relationship management

APRA Data Analytics Symposium 2019 Call for Proposals

Good news!

There’s still time to apply to speak at the APRA Data Analytics Symposium in Phoenix, AZ on Wednesday, July 31 – Saturday, August 3, 2019.

If you haven’t done so already, please consider submitting a proposal by October 31 and sharing your data analytics insights and success stories with the APRA community:

Please share this proposal link with any colleagues whose data analytics work has inspired you this past year.

Thank you!

Rodger
APRA Data Analytics Symposium 2019, Chair

6 Ways to Effectively Drive Analytics Adoption

6 Ways to Effectively Drive Analytics Adoption

Data analytics is a topic of increasing relevance and priority for organizations of any size or sector.

As you explore different analytics pathways, options and solutions, there are common themes around design, workflow and business requirements, as well as important technical, social and cultural considerations, that must be aligned with organizational goals, priorities and expectations.

Ultimately, the value proposition of data analytics is to help 1) improve results and 2) gain operational efficiencies. Despite the simplicity of these goals, data analytics can be challenging to implement and realize at scale for many organizations.

In the following article, we will explore some ways to effectively organize, contextualize and drive analytics adoption efforts within your team, department or organization.

Relationship Management Metrics

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Thanks to APRA for inviting me to present on relationship management for the 30th annual conference on 7/28/17 in Anaheim, CA.

The topic of my session is Relationship Management and Metrics: Key Fundraising Tools to Drive Acceptance of Analytics, Models and Services.

Here’s a brief description of my presentation:

Effective relationship management is critical to successful fundraising within any organization. Relationship management and metrics describe a system of information tracking tools, reports, policies, processes and measurable actions that organizations can use to 1) move prospects through the continuous fundraising lifecycle 2) chart progress to goal and 3) provide data-driven insights and strategic recommendations to key stakeholders. In this session, attendees will learn how to use relationship management and metrics to improve the acceptance of data analytics, models and services as evidence-based tools to provide context, content and competitive advantage.

Looking forward to sharing insights, expertise and decision support recommendations with the APRA community.